Total Fishing Tackle is an online fishing gear store selling everything angling related; from equipment to bait to clothing.
We decided to create an infographic based around ‘6 tips for getting your kids into fishing’, to help any fishing enthusiasts share their passions with their kids. The aim was to get youngsters involved with fishing, which as a result, would increase equipment sales. As this infographic had a focus on making fishing fun for kids, we decided that the design of it should be playful yet informative. As a result, this infographic ended up being an animation too.