Avis is a worldwide car rental company, providing customers with the best prices and offers for their chosen destinations.
Avis have a very prominent brand image, so it was incredibly vital to ensure that their infographic tied in neatly with this. As well as this, the design had to be as eye-catching and fun as possible while still illustrating the tips and tricks. For the topic, we knew right away that we wanted to focus the content around a road trip and incorporating this design into a guide would be sure to attract readers.