More brands and agencies are choosing to outsource digital PR – giving them access to expert campaigns, high-authority backlinks, and media coverage without the overhead.
We act as your plug-and-play PR department.
Whether you’re a brand looking to raise awareness or an agency in need of white label support, our outsourced PR service gives you everything you need to earn coverage, build links, and boost your online authority – all without the commitment of hiring internally.
What is outsourced digital PR?
Outsourced digital PR is when you partner with a specialist PR agency (like us) to handle your entire PR output – from strategy and ideation, to content creation, journalist outreach, and reporting.
Instead of managing an in-house team or struggling to juggle PR in-house, you let experts take over. This approach is ideal if you want to:
- Earn backlinks from high-authority publications
- Boost brand awareness and reputation
- Support your SEO strategy with digital PR
- Respond to media opportunities and trends
- Free up your internal team to focus on core priorities
Outsourced PR gives you all the benefits of an expert PR team – without the risk, time, or cost of building one yourself.
What’s included in our outsourced PR service?
We offer a full-service approach to outsourced digital PR. These PR packages will be tailored to your brand, audience and objectives.
Pay-per-placement
£450 per placement
3 month PR & link package
£2,600 per month
PR strategy and campaign planning
Every successful campaign starts with a strong strategy. We’ll work with you to define your goals, understand your audience, and build a calendar of campaigns.
- Discovery sessions to understand your brand and goals
- Storyboarding, seasonal ideas, and trend-led planning
- Integration with SEO strategy for keyword targeting
- Competitor analysis and backlink gap reviews
Press releases and campaign content
We create media-ready content designed to capture attention, earn links, and support your brand messaging.
- Press release writing and campaign copy
- Expert commentary and ghostwritten articles
- Survey-led content and data storytelling
- Infographics, visuals and supporting creative assets
Everything we create is compliant, on-brand, and approved by you before outreach begins.
Journalist outreach and media relations
We pitch your stories to the right journalists, editors and bloggers – ensuring your brand is seen and trusted in all the right places.
- Custom media list building (by sector, topic or geography)
- Personalised pitch creation and distribution
- Responses to live media requests and #JournoRequest monitoring
- Media follow-up and relationship management
Digital PR and backlink acquisition
Our approach blends PR and SEO to deliver measurable search results alongside brand exposure.
- Backlink acquisition from high-authority media sites (DA50+)
- Keyword-focused anchor text strategies
- Link monitoring and domain authority reporting
- Integration with your technical SEO and content plans
When you outsource PR to us, you’re not just getting coverage — you’re getting links that boost rankings.
Reactive PR and real-time media engagement
We stay on top of the news cycle so you can respond to trending topics and become part of the conversation.
- Daily monitoring of news and media opportunities
- Expert responses to breaking stories
- Rapid commentary for finance, health, lifestyle, tech, and more
- Calendar planning for seasonal/reactive opportunities
Reporting and insights
We provide transparent reporting, allowing you to see exactly how your PR investment is performing.
- Campaign coverage logs with publication, link and traffic data
- Backlink tracking (DA, anchor text, placement type)
- Referral traffic and organic keyword lift reports
- Strategy reviews and optimisation recommendations
Why outsource your PR to us?
🧠 Proven PR and SEO expertise: We understand how to merge performance PR with content and search strategy – ensuring every campaign supports your growth.
🤝 Seamless collaboration: You’ll work with a dedicated PR manager who aligns with your internal goals, brand voice and communication preferences.
📈 Focus on performance: We don’t just pitch and pray – we build campaigns that drive coverage, earn links, and support long-term SEO results.
🧾 Flexible and scalable: Whether you need a one-off campaign or retained PR support, our outsourced PR packages scale with your needs.
🗞 Trusted media network: We have direct relationships with journalists across national, trade and niche publications – increasing your chances of consistent media wins.
Ready to outsource your digital PR?
If you’re ready to get the benefits of a full-scale PR team – without the hiring costs, training time, or internal workload – we’re here to help.
Our outsourced digital PR service is designed to deliver consistent, measurable results that support your brand’s reputation and online visibility.
Start featuring in dream publications 🚀
