Shopify SEO Services

Unlike other platforms, Shopify has built-in SEO features, but it also comes with limitations that require expertise to overcome. Effective Shopify SEO ensures your store ranks for relevant search terms, increasing organic traffic, boosting conversions, and ultimately growing your business.

If your Shopify store isn’t ranking well in search results, potential customers may never find your products. That’s where a Shopify SEO specialist comes in – to bridge the gap between your store and your target audience by implementing proven strategies tailored to e-commerce success.

Our Shopify SEO services

As a Shopify SEO agency, we offer a range of services designed to optimise every aspect of your store’s performance in search results. Whether you need technical improvements, content enhancements, or a solid backlink strategy, our team is here to help.

Keyword research and strategy

Understanding what your customers are searching for is key to SEO success. Our keyword research process involves:

• Identifying high-value keywords: Finding terms that drive relevant traffic with strong conversion potential.
• Competitor analysis: Understanding what’s working for top-ranking competitors and identifying gaps.
• Search intent mapping: Matching the right keywords to specific pages (category, product, and blog pages) for maximum impact.

On-page SEO for Shopify

Optimising your store’s pages ensures search engines and users understand what your business offers. Our on-page SEO services include:

• Title tags and meta descriptions: Writing compelling, keyword-rich meta tags to improve click-through rates.
• Optimising product and collection pages: Enhancing headings, descriptions, and images for better rankings.
• Internal linking strategy: Improving site structure and navigation for both users and search engines.
• Alt text for images: Making products more discoverable through image search.

Content marketing and blogging

Regularly publishing high-quality content positions your store as an authority in your niche and attracts organic traffic. We provide:

• E-commerce blog strategy: Developing content ideas based on keyword research and customer questions.
• Product guides and tutorials: Creating valuable content that supports purchase decisions.
• Optimised content creation: Writing SEO-friendly articles that rank and engage readers.

Shopify link building services

Backlinks remain a crucial ranking factor. Our link building services include:

• Outreach campaigns: Acquiring links from relevant, authoritative sites in your industry.
• Guest posting opportunities: Publishing valuable content on external blogs to drive referral traffic.
• Digital PR: Securing media mentions to boost credibility and domain authority.

Conversion Rate Optimisation (CRO) for SEO

Ranking high is great, but conversions matter most. Our CRO-focused approach includes:

• User behaviour analysis: Identifying drop-off points and friction in the buying journey.
• A/B testing: Testing headlines, CTAs, and layouts to maximise conversions.
• Optimising product pages: Enhancing descriptions, reviews, and images to improve sales.

Ongoing SEO monitoring and reporting

SEO isn’t a one-time fix – it’s an ongoing process. We provide:

• Custom performance reports: Tracking keyword rankings, traffic, and conversions.
• Regular audits: Ensuring your store stays optimised as search algorithms evolve.
• Actionable insights: Recommendations tailored to your store’s performance and goals.

Let’s boost your Shopify store’s SEO

Want to improve your store’s rankings, attract more customers, and increase sales? Let Bulldog Digital Media handle the SEO, so you can focus on growing your business. Get in touch with us today to discuss how we can help.

Frequently asked questions about Shopify SEO