As a Digital Marketer, there are a few questions I get asked a lot when I meet new people outside of the industry. The most common ones are “So what work do you actually do?” and “How did you get into the industry?”. Usually, I answer the first question with something along the lines of “I use internet magic to move where websites show up in Google”, but the second one I don’t really know the answer to. Really, my journey happened accidentally and started in a jam factory of all places.. READ MORE