Durable SEO, content, and backlink strategy

In the initial month of our campaign for TFH Gazebos, we laid a robust foundation critical for the strategy’s success. This began with detailed keyword research and opportunity analysis, setting the tone for our targeted efforts. We also conducted comprehensive audits of existing content and onsite elements to identify areas for improvement. A well-planned content calendar was established to guide the subsequent phases of our campaign.

With the groundwork in place, we proceeded to implement our findings from the audits. Over the following months, we updated the category and product pages on TFH Gazebos’ website. These updates involved enriching existing content and adding new elements based on our keyword research insights. We also optimised onsite elements such as titles, headings, schema, and internal links to enhance the site’s SEO performance.

Concurrently, our dedicated outreach team focused on a robust link building strategy to further elevate TFH Gazebos’ online presence. We successfully secured links from significant publications, including Reader’s Digest, enhancing the website’s link profile and significantly boosting its organic visibility. This strategic effort not only improved rankings but also positioned TFH Gazebos as a top contender in its market.